Terms for Business Accounts

Effective date: October 12, 2026

These Terms for Amfion business accounts (the “Terms”) govern use of Amfion’s platform, website, and services (collectively, the “Service”) by businesses with Amfion accounts (“Tenants”) and people acting for them. Amfion LLC (“Amfion,” “we,” “us,” or “our”) operates the Service.

A business accepts these Terms when a person authorized to act for it accepts them, for example while creating or activating its Amfion account; that person represents that they have authority to bind the business. People who use a Tenant account on the business’s behalf must follow these Terms. People who contact a Tenant’s assistant to inquire or book (“End Customers”) do not become parties to these Terms by contacting the assistant. Our Privacy Policy explains how their information is handled.

1. Service Description

Amfion provides an AI-powered booking platform for service businesses. Our platform includes:

An AI conversational assistant — in a website chat, on the phone, and by text, WhatsApp, and email — that helps end customers book appointments, ask questions, leave messages for the business, and manage their bookings through natural language
A workspace for businesses (“Tenants”) to configure their booking assistant, manage services, and view customer interactions
Scheduling through Amfion’s own booking engine, or through third-party scheduling and calendar systems a Tenant connects, to manage availability and bookings
A customer-facing appointment management portal
Lead intake from request forms and connected sources, responses and follow-ups where permitted, quotes, outcome reporting, and a callback that connects a person at the business to a lead

2. Accounts and Registration

2a. Tenant Accounts

To use the Service as a Tenant, you must:

Provide accurate and complete registration information
Maintain the security of your account credentials
Promptly notify us of any unauthorized access to your account
Be at least 18 years old or the age of majority in your jurisdiction

You are responsible for all activity that occurs under your account, including actions taken by anyone you grant access to.

2b. End Customer Use

End Customers do not need to create an Amfion account. Contacting an assistant by chat, phone, text, WhatsApp, or email does not by itself mean that an End Customer accepted these Terms. End Customer access to appointment management is provided through secure, time-limited tokens.

3. AI-Powered Services

Important: Our AI assistant is a helpful tool, not a substitute for human judgment.

AI-generated responses: The booking assistant uses artificial intelligence to generate conversational responses: Anthropic’s Claude, OpenAI’s models for phone calls and, unless the business has chosen US models only, DeepSeek, an open-weight model reached through OpenRouter and served by zero-data-retention providers. Our Privacy Policy explains which model handles which task under each setting. These responses are provided for convenience and scheduling assistance only.
No professional advice: AI responses do not constitute professional, medical, legal, financial, or other specialized advice. No one should rely solely on AI-generated responses for decisions that could have significant consequences.
Accuracy: While we strive for accuracy, AI responses may occasionally contain errors or outdated information. Business details such as pricing, availability, and policies may change. Booking confirmations (sent via email or calendar invitation) are the authoritative record of an appointment — not the conversation.
AI disclosure: Unless a person from the business has joined the conversation, End Customers are interacting with an AI system, not a human. The AI assistant is designed to be helpful and informative, but it has limitations.
No training on your data: Under our AI providers’ published terms for business use (Anthropic and OpenAI), and through OpenRouter under a restriction on every request we send to its zero-data-retention providers, conversation data they process is not used to train AI models.
AI model setting: If you are a Tenant, in your admin settings you choose which AI models may handle your assistant’s conversations, calls and website imports: US AI providers only (Anthropic and OpenAI); DeepSeek served through OpenRouter only by US-based zero-data-retention providers; or the platform default, where Amfion chooses the model for each task as our Privacy Policy describes. Accounts that Amfion sets up as law-firm accounts start on DeepSeek through the listed US-based providers, explicitly acknowledge that choice before go-live, may instead choose US models, and cannot select the platform default; other accounts start on the platform default. If a preview was built from your public website or listing before you signed up, any reading of your website for it ran on the platform default; the preview’s conversations follow the law-firm default if Amfion identified your business as a law firm, and on the platform default otherwise. With US providers only, none of your data is sent to OpenRouter or DeepSeek, including when Amfion tests your assistant. A change applies to messages, calls and website imports that start after you save it; a call already in progress finishes on the model it started with. “US” describes the companies, not a guaranteed processing location: the DeepSeek option is limited to US-based providers, but OpenRouter cannot guarantee a US processing region on our plan, and our Privacy Policy explains where each provider may process data.

4. Amfion Customer Care SMS

Consumers may text Amfion at +1 754-350-6431 for customer-care and appointment assistance. By initiating a text, you consent to receive replies from Amfion that are responsive to your request. Replies may be automated by an AI assistant or sent by a person. This is not a recurring marketing program, and this consent is not used for unrelated or promotional messages.

Message frequency varies based on your conversation.
Message and data rates may apply.
Reply HELP for help or contact [email protected].
Reply STOP to unsubscribe.
Carriers are not liable for delayed or undelivered messages.
Consent is not a condition of purchase.

Text messaging with a business that uses Amfion

The same messaging practices apply when you text a business’s Amfion number. When you text the number, you consent to replies about your own request. During a call, a text is sent only when you ask for it or say yes to the offer. A waitlist alert is sent only after you agree to that alert. A business may also ask on its own web form, with a texting box that is never pre-checked, or during intake; it then texts you only about what you agreed to. A missed call alone is not permission to send a text. Replies may be automated by the business’s assistant or sent by a person. This is not a recurring marketing program and your consent is not used for unrelated or promotional messages. Message frequency varies, message and data rates may apply, you can reply HELP for help and STOP to opt out, carriers are not liable for delayed or undelivered messages, and consent is not a condition of purchase. Texting a number does not make you a party to the rest of these Terms.

The Amfion request form and embedded form include an optional texting checkbox that starts unchecked. When an End Customer checks it, the business may send an initial response and follow-ups about that request, including questions, a quote or booking help. Message frequency varies. Message and data rates may apply; reply STOP to opt out or HELP for help. Consent is not a condition of purchase or of submitting the request, and does not authorize unrelated marketing.

A Tenant that connects a marketplace or forwards its notification emails instructs Amfion to read the supplied request, including with AI extraction providers, to create and manage a lead. The Tenant must have authority to share that information and may not treat an imported phone number as texting consent. The Privacy Policy explains this processing.

Call now first calls a person at the business, plays a short summary, and calls the lead only after that person accepts. The lead speaks to a live person, with no AI voice on the lead’s side. The Tenant is responsible for having permission to call, honoring applicable opt-outs and do-not-call requirements, and following calling laws. Amfion’s calling-hour and daily-limit controls do not replace those obligations. Callback minutes are included; an estimated provider cost is recorded for the business.

See our Privacy Policy for information about how we handle mobile information and messaging consent.

5. Acceptable Use

You agree not to use the Service to:

Violate any applicable law, regulation, or third-party rights
Submit false, misleading, or fraudulent information
Attempt to manipulate the AI assistant to produce harmful, offensive, or misleading content
Interfere with or disrupt the Service, its servers, or connected networks
Attempt to gain unauthorized access to any part of the Service
Use automated scripts, bots, or scrapers to access the Service (except through our provided APIs and embed features)
Transmit viruses, malware, or other harmful code
Use the Service to send spam, phishing, or unsolicited communications
Impersonate another person or entity

We reserve the right to suspend or terminate accounts that violate these terms, with or without notice.

6. Tenant Responsibilities

As a Tenant, you are responsible for:

Accuracy of business information: Ensuring that service descriptions, pricing, business hours, FAQs, and policies configured in your workspace are accurate and up to date. The AI assistant relies on this information to serve your customers.
Compliance with applicable laws: Ensuring your use of the Service complies with all laws applicable to your business, including consumer protection, anti-spam, and data protection laws.
Customer data: As the Data Controller for your End Customers’ personal data, you are responsible for having a lawful basis to collect and process their data through the Service, and for responding to data subject requests. See our Privacy Policy for details.
International use: We currently serve US-based businesses. An account for a business outside the United States, or one that expects to use the Service with personal data of people in the European Economic Area, the UK, or Switzerland, goes live only after we review it. Do not use the Service for personal data whose processing requires European Economic Area, UK, or Swiss transfer arrangements until we have confirmed the arrangements for your use in writing. Contact us before enabling that use.
Integration credentials: Maintaining the security and validity of any third-party API keys or credentials you configure in your workspace.

7. Subscriptions and Payment

7a. Free Trial

New Tenant accounts receive a 14-day free trial. During the trial, you can use the platform within trial limits, such as a smaller monthly conversation allowance. A phone number, phone answering, and removing Amfion branding require a paid plan that includes them. Your trial’s end date is shown in your account dashboard and billing settings. When your trial ends and you have not chosen a paid plan, your account continues on the Free plan (Section 7d).

7b. Paid Plans

After your trial, the AI assistant, phone answering, texting, automated replies and follow-ups, and the other features described as part of a paid plan require a paid subscription. Subscription fees are billed in advance on a monthly or annual basis, as selected at the time of purchase. Charges that depend on usage, such as phone minutes beyond those included in your plan, are billed after the period in which they are used. Fees are non-refundable except where required by law or where the written offer shown at purchase expressly provides a refund.

7c. Changes to Pricing

We may change our pricing with at least 30 days’ advance notice. Price changes take effect at the start of your next billing cycle.

7d. Free Plan

An account whose trial ends, or whose paid subscription ends, continues on the Free plan at no charge. On the Free plan:

your business page stays published, with the Amfion credit;
visitors can search the services, prices, hours, policies and answers you have written;
your request form accepts up to 50 requests each month; after that it shows your contact details instead until the next month;
you can read and edit your account’s records and settings.

The AI assistant, phone answering, texting, automated replies and follow-ups, reading your website, and the other features that require a paid plan are not available on the Free plan. When a paid subscription ends, your Amfion phone number stops answering calls and texts, and we release it 14 days later unless you choose a paid plan before then. We tell you the date by email. Once a number is released we cannot guarantee you can get the same number again. If you want to move the number to another phone provider, contact us before that date and we will check whether it can be transferred; we cannot promise that it can.

We may change the Free plan’s features or limits, or end the Free plan, with at least 30 days’ notice by email; your records stay available to export or delete during that time. You can choose a paid plan, or delete your account, at any time.

8. Intellectual Property

Our property: The Service, including its design, code, branding, and documentation, is owned by Amfion and protected by intellectual property laws. The third-party AI models the Service uses belong to their providers. We grant you a limited, non-exclusive, non-transferable license to use the Service in accordance with these Terms.
Your content: You retain ownership of all content you upload or configure in the Service (business information, logos, images, FAQs, etc.). By uploading content, you grant us a license to use it solely to provide and improve the Service.
Feedback: If you provide suggestions or feedback about the Service, we may use it without obligation to you.

9. Data Processing

Our collection and use of personal data is governed by our Privacy Policy, which is incorporated into these Terms by reference.

If your use of the Service requires a data processing agreement (DPA) for GDPR or other regulatory compliance, contact us at [email protected] before you send personal data through the Service. We will tell you in writing whether we can offer one for your use.

Our current sub-processors for End Customer data are:

OpenRouter and the zero-data-retention providers it routes to (not used for businesses that choose US models) — DeepSeek replies in chat and by text, WhatsApp, and email; lookups and actions on phone calls; and reading a business’s public website. For businesses that choose DeepSeek on US-based hosts, only US-based providers are used. The processing location is not guaranteed and may be outside the United States.
Anthropic — AI response generation: replies in chat and by text, WhatsApp, and email, and reading a business’s website, for businesses on US models; otherwise the fallback when the OpenRouter route fails or is too slow to start, and messages that include a PDF. Where Amfion configures it, also phone lookups
OpenAI — The spoken assistant and transcription on phone calls; the lookups behind phone calls for businesses on US models and the fallback for them otherwise; and search over a business’s own documents
Twilio — Phone-call routing and SMS and WhatsApp delivery (WhatsApp messages also pass through Meta’s WhatsApp service)
Resend — Sending and receiving email
Stripe — Deposit payments, on the business’s own Stripe account
Supabase — Database, file storage, and authentication (Germany)
Hetzner — Application servers, server cache, and encrypted backups (Germany)
Cloudflare — Security, DNS, website delivery, and bot protection
Cal.com — Calendar scheduling and booking management, for businesses that schedule through Cal.com
Google — Calendar sync, for businesses that connect Google Calendar; and the typeface on pages Amfion hosts at a business’s Amfion web address, which visitors’ browsers load from Google Fonts

Two more providers work for us but receive no End Customer data: Jina AI, which fetches public web pages that need a browser to display when a business’s website is read, and receives only the page address; and Google’s Places service, which returns a business’s public listing for a preview built from it.

Supabase and Hetzner store and process data in Germany. The other providers in the list above are US companies; some of them, and the providers OpenRouter routes to, may process data outside the United States. Our Privacy Policy explains what each one receives and where data is processed.

Before a new sub-processor first handles an existing Tenant’s End Customer personal data, we will email that Tenant’s account administrator at least 30 calendar days in advance. The notice will identify the provider, what it will do, the data involved, the expected processing location, the planned start date, and how to raise a concern. We will not send that Tenant’s End Customer personal data to the new provider during the notice period.

10. Service Availability

We strive to maintain high availability but do not guarantee uninterrupted access to the Service. The Service may be temporarily unavailable due to maintenance, updates, or circumstances beyond our control. We will make reasonable efforts to provide advance notice of scheduled downtime.

11. Limitation of Liability

To the maximum extent permitted by law:

The Service is provided “as is” and “as available” without warranties of any kind, whether express, implied, or statutory, including implied warranties of merchantability, fitness for a particular purpose, and non-infringement.
We do not warrant that AI-generated responses will be accurate, complete, or error-free, or that the Service will meet your specific requirements.
In no event shall Amfion’s total liability to you exceed the greater of (a) the amount you paid to Amfion in the 12 months preceding the claim, or (b) $100 USD.
We shall not be liable for any indirect, incidental, special, consequential, or punitive damages, including loss of profits, data, business opportunities, or goodwill, regardless of the cause of action.
We are not liable for any actions taken by the AI assistant, including but not limited to incorrect scheduling, missed appointments, or inaccurate information provided during conversations.

These limits do not exclude or limit liability that applicable law does not allow us to exclude or limit.

12. Indemnification

You agree to indemnify and hold harmless Amfion, its officers, directors, employees, and agents against third-party claims, damages, losses, and expenses (including reasonable attorney’s fees) to the extent arising from:

Your unlawful use of the Service or material violation of these Terms
Content or instructions you provide through the Service that violate applicable law or another person’s rights
Your failure to obtain permissions or notices that you are responsible for under Section 6

This obligation does not apply to the extent a claim results from Amfion’s own breach of these Terms or misconduct.

13. Termination

By you: You may cancel a paid subscription through the billing portal in your dashboard. Cancellation takes effect at the end of the current billing period, and your paid access continues until then; your account then continues on the Free plan (Section 7d) until you close it. To close your account and delete its data, use Settings, Account, “Your data” in your dashboard (the account stops at once and is deleted after a 7-day period in which you can undo it), or contact us by email.
By us: We may suspend or terminate your account if you violate these Terms, fail to pay applicable fees, or if we reasonably believe your use poses a risk to the Service or other users. We will provide notice when feasible.
Effect of termination: Upon termination, your right to use the Service ceases. For 30 days after termination you can export your data from Settings, Account, “Your data”, or ask us by email. When you delete your account, or ask us by email to delete your data, we delete it from our database, file storage, and sign-in records within 30 days, unless retention is required by law, and copies in our encrypted backups expire within 12 weeks after that. Our Privacy Policy (Section 6) lists the copies this does not yet reach, such as server logs and records our providers keep.

14. Dispute Resolution

We prefer to resolve disputes informally. If you have a concern, please contact us at [email protected] and we will work to resolve it promptly.

If a dispute cannot be resolved informally, it shall be resolved through binding arbitration administered by the American Arbitration Association under its Commercial Arbitration Rules. The arbitration will take place in the State of Florida. Either party may seek injunctive relief in a court of competent jurisdiction to prevent irreparable harm pending arbitration.

Class action waiver: You agree that any dispute resolution proceedings will be conducted on an individual basis and not as a class, consolidated, or representative action.

15. Governing Law

These Terms are governed by and construed in accordance with the laws of the State of Florida, United States, without regard to its conflict of law provisions.

16. Changes to These Terms

We may update these Terms from time to time. When we make material changes, we will notify Tenants by email at least 30 days before the changes take effect. Continued use of the Service after changes become effective constitutes acceptance of the revised Terms.

17. General Provisions

Entire agreement: These Terms, together with our Privacy Policy, constitute the entire agreement between you and Amfion.
Severability: If any provision is found unenforceable, the remaining provisions remain in full effect.
No waiver: Our failure to enforce any right or provision does not constitute a waiver of that right.
Assignment: You may not assign your rights under these Terms without our consent. We may assign our rights without restriction.

18. Contact Us

If you have questions about these Terms, contact us:

Email: [email protected]
Entity: Amfion LLC, Florida, United States